Israel Government to Recruit Citizens for PR campaign Abroad

Wednesday, January 6, 2010

Israel Government to Recruit Citizens for PR campaign Abroad

Information and Diaspora Minister Yuli Edelstein is looking to recruit over four million Israeli citizens that visit oversees annually, in order to help improve Israel's image in the world. This initiative came following data collected via a survey held among Israeli Jews that pointed to the country's severe public relations problem around the globe. Photos Rafael Ben-Ari/Chameleons Eye

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